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Tactical Campaign

The goal was to market compact vehicles, offering customers luxury at affordable prices. As the lead creative and designer, I managed the project from concept to execution across all touchpoints.

Creative & Designer

My Role

Mercedes-Benz

Client

2023

Year

Mercedes-Benz Tactical Campaign Own Luxury for Less key visual clean harmony cars compact vehicles

Marketing Collateral

Social Stories

Campaign Landing Page

Retailer - Fullpage & Halfpage

Retailer - Windscreen Decal

Social Carousel

eDM

e-Signature

Retailer - Brochure

Mercedes-Benz Tactical Campaign Own Luxury for Less Social Hand hold a phone social media stories
Mercedes-Benz Tactical Campaign Own Luxury for Less Social Hand hold a phone social media carousel
Mercedes-Benz Tactical Campaign Own Luxury for Less Social Hand hold a phone social media online store laptop mockup
Mercedes-Benz Tactical Campaign Own Luxury for Less Retail Assets eDM iPad mockup
Mercedes-Benz Tactical Campaign Own Luxury for Less Retail Assets Print press ad mockup
Mercedes-Benz Tactical Campaign Own Luxury for Less Retail Assets Print press ad mockup flyer brochure
Mercedes-Benz Tactical Campaign Own Luxury for Less Retail Assets windscreen decal
Mercedes-Benz Tactical Campaign Own Luxury for Less Retail Assets e-signature
Mercedes-Benz Tactical Campaign Own Luxury for Less Retail Assets Campaign OOH

All Projects

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