Mercedes-Benz Dealer Campaigns

Page intro

Fast-turnaround creative for dealer marketing teams — a one-line brief like SUV Weekend, Test Drive Weekend, EOFY or a demonstrator event, developed into two visual directions and rolled out across social, EDM and print once a direction is chosen.

Year

25-26

Industry

Mercedes-Benz Retailers

Scope of work

Strategy

OOH

Digital | eDM | Social

Timeline

Campaign Creative & Rollout

Page intro

Year

25-26

Industry

Mercedes-Benz Retailers

Scope of work

Strategy

OOH

Digital | eDM | Social

Timeline

Campaign Creative & Rollout

Mercedes-Benz Ringwood

Demonstrator events, a 10th anniversary celebration, and seasonal trading campaigns for Mercedes-Benz Ringwood.

A long-running relationship spanning everyday retail moments and milestone celebrations, delivered across social, EDM and print.

Silver Star Motors & Mercedes-Benz Toorak

Executive Driven AMG Events, SUV Weekends and seasonal promotions for Silver Star Motors Mercedes-Benz.

Ongoing social and EDM support for Silver Star Motors, Doncaster — recurring seasonal campaigns built from short client briefs and rolled out fast.

From the client

“Nio is a delight to work with. He offers strong creative conceptual direction and a variety of options to help ensure campaign assets are distinguishable, attention-grabbing and effective in market”

Felicity C. — Senior Marketing Manager, South Yarra BMW

NIOdesign

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2026 NIOdesign® Studio

Let's build your next campaign

Tell us what you're planning — SUV Weekend, Test Drive, EOFY, Demonstrators, Used Car, Boxing Day, or something new. We'll take it from there.

Quick response.

Reach out and you'll hear back directly — no account managers, no handoffs.

Clear next steps.

After a quick conversation, you’ll have a clear scope, timeline and next step.

Founder & Designer

at NIOdesign®

Yibo Li

Ask directly

Let's build your next campaign

Tell us what you're planning — SUV Weekend, Test Drive, EOFY, Demonstrators, Used Car, Boxing Day, or something new. We'll take it from there.

Quick response.

Reach out and you'll hear back directly — no account managers, no handoffs.

Clear next steps.

After a quick conversation, you’ll have a clear scope, timeline and next step.

Founder & Designer

at NIOdesign®

Yibo Li

Ask directly

2026 NIOdesign® Studio

Let's build your next campaign

Tell us what you're planning — SUV Weekend, Test Drive, EOFY, Demonstrators, Used Car, Boxing Day, or something new. We'll take it from there.

Quick response.

Reach out and you'll hear back directly — no account managers, no handoffs.

Clear next steps.

After a quick conversation, you’ll have a clear scope, timeline and next step.

Founder & Designer

at NIOdesign®

Yibo Li

Ask directly