(+61) 406-330-369

niodesign@hotmail.com

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© 2026 NIOdesign® Studio

(+61) 406-330-369

niodesign@hotmail.com

Privacy Policy

Terms of Service

© 2026 NIOdesign® Studio

(+61) 406-330-369

niodesign@hotmail.com

Privacy Policy

Terms of Service

© 2026 NIOdesign® Studio

Mercedes-Benz Brand & Integrated

Mercedes-Benz Brand & Integrated

The strategy

One agency, every touchpoint. From national offer campaigns to premium model launches, delivered as a single, coordinated Mercedes-Benz creative team — across retail, brand and everything in between.

Year

19-24

Industry

Mercedes-Benz Australia & New Zealand

Scope of work

/

OOH

/

Social

/

Digital

/

EDM

Timeline

Senior Designer — Campaign Creative & Rollout

The strategy

One agency, every touchpoint. From national offer campaigns to premium model launches, delivered as a single, coordinated Mercedes-Benz creative team — across retail, brand and everything in between.

Year

19-24

Industry

Mercedes-Benz Australia & New Zealand

Scope of work

/

OOH

/

Social

/

Digital

/

EDM

Timeline

Senior Designer — Campaign Creative & Rollout

National offers

National offers

Mercedays & Own Luxury, for Less

Two national retail moments, each built to drive urgency without losing Mercedes-Benz's premium tone — considered value messaging over blanket discounting, carried consistently across OOH, digital and in-store touchpoints.

Model launches

Model launches

EQS & AMG 63

Brand-led launch creative for two flagship models — EQS's electric flagship positioning and the AMG 63's performance credentials — each given the visual weight and channel strategy the launch deserved, from LinkedIn to national digital placements.

From the client

From the client

"I worked with Yibo from 2019 to 2023 and he was an incredible designer who was meticulous in his work and a fantastic person to work with."

Emily T. — Former Head of Brand & Content, Mercedes-Benz Australia

NIOdesign®

NIOdesign®

NIOdesign®

Next projects.

All projects

All projects

© 2026

Mercedes-Benz EOFY Campaign

/

2024

Mercedes-Benz EOFY Campaign

/

2024

Mercedes-Benz Dealer Campaigns

/

25-26

Mercedes-Benz Dealer Campaigns

/

25-26

2026 NIOdesign® Studio

Let's build your next campaign

Tell us what you're planning — SUV Weekend, Test Drive, EOFY, Demonstrators, Used Car, Boxing Day, or something new. We'll take it from there.

Quick response.

Reach out and you'll hear back directly — no account managers, no handoffs.

Clear next steps.

After a quick conversation, you’ll have a clear scope, timeline and next step.

Founder & Designer

at NIOdesign®

Yibo Li

Ask directly

Ask directly

Let's build your next campaign

Tell us what you're planning — SUV Weekend, Test Drive, EOFY, Demonstrators, Used Car, Boxing Day, or something new. We'll take it from there.

Quick response.

Reach out and you'll hear back directly — no account managers, no handoffs.

Clear next steps.

After a quick conversation, you’ll have a clear scope, timeline and next step.

Founder & Designer

at NIOdesign®

Yibo Li

Ask directly

Ask directly

2026 NIOdesign® Studio

Let's build your next campaign

Tell us what you're planning — SUV Weekend, Test Drive, EOFY, Demonstrators, Used Car, Boxing Day, or something new. We'll take it from there.

Quick response.

Reach out and you'll hear back directly — no account managers, no handoffs.

Clear next steps.

After a quick conversation, you’ll have a clear scope, timeline and next step.

Founder & Designer

at NIOdesign®

Yibo Li

Ask directly

Ask directly